I love a good book. I love a good, relevant social media book even more. I’ve read many titles from various social media professionals, but Guy Kawasaki and Peg Fitzpatrick’s The Art of Social Media is a new one to the must-read list. I was fortunate to be one of the beta readers for this […]
Snapchat is one of the most unique social media platforms (if you choose to recognize it as one) available to the public. Developed simply as a messaging app, these messages were not communicated by texting or calling, no, they were communicated through photos that disappeared after a maximum of 10 seconds. As you can imagine […]
There is no such thing as true balance. Yes, as much as we’d like to achieve balance in our life it doesn’t exist in the form we like to think. Balance is what ever makes you happy, not devoting a certain number of hours to X and Y. In all of our lives, balance is […]
Without a doubt, the right social media tool or tools can truly become a marketer’s best friend. The only problem? There are so many to choose from! If you’re prone to “Shiny Object Syndrome,” you may end up wasting more time trying out social media tools rather than saving time with them. Luckily, many marketers, […]
My daughters have started to make their Christmas wish lists. Actually, they started back during the summer. Christmas is a time of year that evoke feelings of generosity and community, especially in the social media world. We have seen A LOT of changes, both good and bad, this past year and there are more looming […]