Many women have the same struggle as I – balance owning a business with being a mom (not to discriminate, this can apply to dads too!). We feel pulled towards giving 150% to our businesses while having children that need us to care for them, take them to school, dance, sports, etc. #thestruggleisreal My daughters […]
Social media (and digital) marketers are a dime a dozen. They’re everywhere and many people think they can aptly manage a business’ social media accounts with no prior marketing experience whatsoever. About 75% of the social marketers I got to know when I started my business seven years ago are no longer doing […]
I probably shouldn’t confess this in public, much less put it in writing, but I hate Facebook. If I didn’t have my business, I wouldn’t be on it. Why, when I built a business around it, you ask? Despite the fact everyone is on it and businesses can benefit from that, Facebook is […]
Social media marketing is changing. The way you post, what you post, who you target – the who, what, when, wheres – it’s all changing. If you’re not adapting how you use social media to market your business, you’re going to fail. And fail bad. In the past year, here’s what we’ve seen: […]
I get bombarded with questions about social media all the time. In Walmart. The school pick-up line. Church. Social media is what I’m known for. Last month, a good friend of mine in the business did a round-up of the top social media questions she gets asked and posted them on her blog, so […]