One thing I have always liked best about Twitter is the conversations. Some people may think it’s nearly impossible to carry on a meaningful conversation when you’re limited to 140 characters per tweet, but that is really not the case. It’s less of a limitation and more of a creativity booster. Even better? The conversations […]
This is the time of year where many children start heading back to school after a much-needed summer break. Did you hear that collective sigh of relief? That’s from all the adults who are happily falling back into their routines as well. Even if you don’t have children in school, you know what I’m talking […]
Did you know that January 27th, 2014, marked an important milestone for online community managers? Why? Because on this date, community managers everywhere celebrated the fifth annual Community Manager Appreciation Day. The number of online community managers has more or less exploded since the first Community Manager Appreciation Day…and their presence keeps growing at a […]
Many small business owners fall into an avoidable trap when they start out in social media marketing. They mistakenly believe they should actively participate on every social media platform, all the time – 24/7/365. In case you don’t already know, then let me be the first to tell you (from personal experience): being everywhere online […]
No social media strategy in place? Do not panic…yet! Hopefully you are prepared for the year to come, but you still have time if not. Although many small businesses start planning their marketing budgets much earlier in the year for the upcoming year, they may or may not have decided whether they should add social […]