Over the past decade, and especially within the last five years or so, digital marketing has more or less infiltrated every area of our lives. Online advertising has evolved in leaps and bounds thanks to the internet and social media platforms. You’re unlikely to escape the sponsored ads on Facebook, promoted tweets on Twitter, or […]
TRUE STORY: A few months ago I attended a conference (no surprise there). Throughout many of the sessions, many, and I mean MANY social media tools and programs were mentioned. I saw people feverishly jotting down the names, looking up the apps on their iPhones and such. People were all over these programs like they had never heard […]
Pinterest is for yourself, not your selfie. When I attended this year’s Southern C Summit, I had the privilege of hearing Nikki Bazzani from Pinterest present. It was great to be in the room with someone who could give answers from the source. Her presentation was about the art and science of Pinterest, and […]
Ask Mandy is a weekly Q&A blog series. To ask your question about social media, please click here. Don’t miss out on our weekly Q&A! You can subscribe to receive these via email here. I have many names for Pinterest… land of lost time, time suck, the rabbit hole, etc. Don’t get me wrong, […]
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I love Pinterest. I was immediately enticed with its exclusive invite and personalization. It’s a fantasy web space where I store all of my dreams. There are perfectly labeled categories and pristine pictures to visually showcase all of my wishes. But how does this play into marketing in the business world? Can companies use this […]