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7 Easy Ideas to Improve Your Blog

7 Easy Ideas to Improve Your Blog

by Mandy Edwards | Blogging, Social Influence, Social Media

If you are not blogging for your business, you are missing out. By publishing fresh, new content on a consistent basis, you are giving people a reason to come back to visit your site. The more people to your site means more traffic, which means more opportunity to...
Learn the Art & Science of Pinterest

Learn the Art & Science of Pinterest

by Mandy Edwards | Advertising, Clients, Social Media

Pinterest is for yourself, not your selfie.   When I attended this year’s Southern C Summit, I had the privilege of hearing Nikki Bazzani from Pinterest present. It was great to be in the room with someone who could give answers from the source. Her presentation...
Study: Most People Share Links Without Reading Them

Study: Most People Share Links Without Reading Them

by Mandy Edwards | Social Media

Here is one marketing stat that will may (or may not) surprise you…   “According to a new study by computer scientists at Columbia University and the French National Institute, 59 percent of links shared on social media have never actually been clicked.”  ...
Why Your Content Should Be the Centerpiece of Your Marketing

Why Your Content Should Be the Centerpiece of Your Marketing

by Mandy Edwards | Blogging, Social Influence, Social Media

Lately content strategies seem to be everywhere. I have clients adding them to their social marketing plans and I’m working a project based around content analysis.   Let me tell you now – if you are not actively and regularly creating fresh content –...
A {Short} Beginner’s Guide to Instagram Strategy

A {Short} Beginner’s Guide to Instagram Strategy

by Mandy Edwards | Social Media

There’s been a lot of talk about Instagram this past year or two. It’s a platform that is growing fast, much like Pinterest in its early years. Now that users can switch between accounts, it makes life easier to switch between your personal and business accounts....
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