By Guest Author Ani Alexander We chase digital numbers with the hope that those numbers will prove how awesome we are… These days, people are obsessed by their website traffic. On Twitter people offer you thousands of followers for only few bucks. Many even do ridiculous things in order to get likes for their Facebook […]
Yes, I said your business needs to be a purple cow. Crazy, right? Let me explain. At a marketing breakfast our local Chamber of Commerce hosted recently, one of consultants with the Georgia Small Business Development Center told us about this so-called purple cow. See, she had just read Seth Godin’s book, Purple Cow. To […]
The Pros and Cons of Freelancing When I first began seriously thinking about starting my own business in 2013, I had little idea what I was in for. Freelancing was a term I had heard of, but never really imagined doing it myself. Even though I come from an entrepreneurial family, I initially chose a […]
Last week I was very excited to find out I was on the Top 100 Social Media Power Influencers list. This was the list previously published on Forbes, but now hosted by StatSocial. I’ll be honest, I hate these lists. I just wrote a post about it a few weeks ago. Why? It’s populated by […]
Being a business owner, full-time mom and full-time wife, life is crazy. We are all busy. We are all stressed. If you’re not, you’re lying. There are thousands of self-help articles on the web that give you specific how-tos on balancing your work & personal life. Not every step-by-step instruction article applies to everyone. We […]