Influencer marketing is one of those buzzwords that has been floating around for a few years but has really gotten hot in the past 12-18 months. Everyone has this innate craving to be known – to be considered an influencer in their industry, whether it be...
Pinterest is for yourself, not your selfie. When I attended this year’s Southern C Summit, I had the privilege of hearing Nikki Bazzani from Pinterest present. It was great to be in the room with someone who could give answers from the source. Her presentation...
I have a confession to make. I screwed up this week. Royally. I’m not a perfect person (or business owner or mom or wife or friend), nor have I ever claimed to be. I do, however, believe in walking the talk, and that’s where I failed. As a social media...
Today’s society is all about “what can you do for ME??” It’s a me, me, me world. “Look at me!” “I’m great!” “I get results!” Those are a lot of the phrases that are seen everyday on Facebook and...
Pinterest just hit 100 million users. Instagram tops 300 million. Facebook boasts over 1 billion. If you think you don’t have an audience on social media you’re wrong. If you’ve been told that social media just won’t work for you –...
The majority of the time when a consumer experiences good customer service, they won’t take the time to sit down and write a positive review. But the second a customer may have one, slight issue with your service, they want to tweet, Facebook, post a review, or...
