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Twitter as a News Source

Twitter as a News Source

With Gen Z-ers on the rise, strategies and tactics everywhere are adapting to how the generations work. One peculiar thing that sticks out to me, but I think is often overlooked about this generation, is the look to Twitter for news.   We know that traditional news sources have been on the decline for a […]

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Why Not Everyone Succeeds in Social Media Marketing

Why Not Everyone Succeeds in Social Media Marketing

Social media (and digital) marketers are a dime a dozen.   They’re everywhere and many people think they can aptly manage a business’ social media accounts with no prior marketing experience whatsoever.   About 75% of the social marketers I got to know when I started my business seven years ago are no longer doing […]

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The Struggles with Being “You” in Your Business

“There is nothing more beautiful than seeing a person being themselves. Imagine going through your day being unapologetically you.”  – Steve Maraboli.   Easy enough, right?   A while back I wrote about how to be more “you” in your business. Now that you’ve found a way, I imagine you might be finding an element of […]

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Why You Need to be Vigilant About Social Media and Your Kids

Why You Need to be Vigilant About Social Media and Your Kids

What would you do if you knew your teenage son or daughter was sending nude photos of themselves to teens of the opposite sex? What if those photos were posted to Snapchat or Instagram?   If you’re like me, you would be absolutely furious and enraged.   But this is happening each and every day […]

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