social media impact

Best Practices When Measuring Your Business’ Social Media Impact

Does your organization use social media as part of its overall business development strategy? Not too long ago, simply being active on social media by making connections and engaging with followers seemed sufficient for online growth. The tide has turned though and more organizations are currently using social media in their marketing plans than ever […]

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4 Tips for 2014

The start of a new year is always optimistic. Everyone gets a clean slate, so to speak. You’ve looked at what didn’t work the previous year and are excited about what is coming up this year. Social media, in some form, will always be here in our lives. It may look different in ten years, […]

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Social Media for the New Year

From trends to tricks, there has been much talk about getting your social media pages up to date in the New Year. However if you want your sites to drive action and create engagement, this is the year to be more creative than ever. As social media marketing continues to expand, your company must be […]

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Top 10 Posts of 2013

Lists.  I love lists. You’ve probably noticed that I have a lot of list posts throughout the year. They are easy to read and quite popular. Being that we are here at the end of December, I wanted to recap the top 10 posts on the blog for this past year. 10. Why Google Plus […]

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Evolution of Social Media

I came across an interesting article the other day from December 1, 2013. The article is titled “The Evolution of Social Media”. When the facts are laid out the way they are in this article, it is mind-blowing. Can any of us remember life before social media? I know my generation can’t. Let’s take a […]

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What are your 2014 goals?

Setting goals is the first step in turning the invisible into the visible. – Tony Robbins Goal planning is an important part of any business. You need to know what benchmarks you want to meet (or surpass) and everything you do needs to work towards achieving that goal. We are now at the end of […]

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Social Media Trends to Look for in 2014

This holiday season is an important time to market your products and services, as well as create engagement to attract new and existing customers through social media. There have been numerous tips and tricks buzzing over the past several weeks about finding the perfect holiday strategy for your company. However, as the season comes to an […]

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A College Graduate’s Reflection

As I sit here two and half weeks from graduating college, I feel so many different emotions. I feel proud, anxious, nervous, excited, happy, and sad all at the same time. In my last semester as a student at Georgia Southern University I have learned a lot about preparing for the future and searching for […]

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