Does your organization use social media as part of its overall business development strategy? Not too long ago, simply being active on social media by making connections and engaging with followers seemed sufficient for online growth. The tide has turned though and more organizations are currently using social media in their marketing plans than ever […]
The start of a new year is always optimistic. Everyone gets a clean slate, so to speak. You’ve looked at what didn’t work the previous year and are excited about what is coming up this year. Social media, in some form, will always be here in our lives. It may look different in ten years, […]
From trends to tricks, there has been much talk about getting your social media pages up to date in the New Year. However if you want your sites to drive action and create engagement, this is the year to be more creative than ever. As social media marketing continues to expand, your company must be […]
Lists. I love lists. You’ve probably noticed that I have a lot of list posts throughout the year. They are easy to read and quite popular. Being that we are here at the end of December, I wanted to recap the top 10 posts on the blog for this past year. 10. Why Google Plus […]
I came across an interesting article the other day from December 1, 2013. The article is titled “The Evolution of Social Media”. When the facts are laid out the way they are in this article, it is mind-blowing. Can any of us remember life before social media? I know my generation can’t. Let’s take a […]
No social media strategy in place? Do not panic…yet! Hopefully you are prepared for the year to come, but you still have time if not. Although many small businesses start planning their marketing budgets much earlier in the year for the upcoming year, they may or may not have decided whether they should add social […]
Setting goals is the first step in turning the invisible into the visible. – Tony Robbins Goal planning is an important part of any business. You need to know what benchmarks you want to meet (or surpass) and everything you do needs to work towards achieving that goal. We are now at the end of […]
This holiday season is an important time to market your products and services, as well as create engagement to attract new and existing customers through social media. There have been numerous tips and tricks buzzing over the past several weeks about finding the perfect holiday strategy for your company. However, as the season comes to an […]
Pinterest has come a long way since its earliest days; i.e., back when it was a hot spot for women to plan weddings, vacations and dinner, for example. Increasing numbers of businesses currently use Pinterest, especially after learning how they have a wealth of marketing possibilities within their pins. If your business has yet to […]
As I sit here two and half weeks from graduating college, I feel so many different emotions. I feel proud, anxious, nervous, excited, happy, and sad all at the same time. In my last semester as a student at Georgia Southern University I have learned a lot about preparing for the future and searching for […]