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3 Reasons Why Business Social Media Continues to be a Non-Negotiable Marketing Tool

3 Reasons Why Business Social Media Continues to be a Non-Negotiable Marketing Tool

Did you work for (or own) a business before social media arrived on the scene? It really wasn’t all that long ago. If you did, then you remember how businesses once relied upon other options – such as cold-calling, tradeshow booths, or printed ads – when it came to handling their marketing and communications. Before […]

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Social Media Tips from 3 Wise Southern Women Entrepreneurs

Social Media Tips from 3 Wise Southern Women Entrepreneurs

Here are some stats about women entrepreneurs:   Women start companies at 1.5 times the average rate in the United States. The absolute number of startups in Crunchbase with at least one female founder has more than quadrupled in the last five years, from 117 in 2009 to 555 in 2014. Women entrepreneurs in the United […]

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5 on the 5th Interview Dorien Morin-van Dam

5 on the 5th Interview: Dorien Morin-van Dam

This month I interview a fellow Southern transplant, Dorien Morin-van Dam. Of course, she’s from the Netherlands, not the Midwest like myself 🙂 I got to know Dorien through the now-disbanded Social Solutions Collective. Just one state over, Dorien is doing some great work in Myrtle Beach, South Carolina doing work on TV and adding […]

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Quality over Quantity a Trend for 2016- Are you kidding me-

Quality over Quantity a Trend for 2016? Are you kidding me?

I’ve been catching up on some business reading as of late, taking a break from re-reading my beloved Outlander series a fourth time. While reading, I came across a new “trend” for 2016 that really made me think “WTH?” from the article, 5 Upcoming Trends That Will Change How You Approach Social Media Marketing…   […]

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10 Marketing Facts for Your Business Going Into 2016

10 Marketing Facts You Need to Know Going into 2016

Even though I hated math throughout my schooling, I love numbers. Mainly numbers relating to stats and analytics. As a subscriber to Advertising Age, I get their marketing fact/stat packs every year and they are full of great insights and numbers as you plan your upcoming marketing efforts.   As always, the stats are a […]

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