Marketing to millennials is a different approach compared to other generations. Millennials were born between the years of 1981 and 1996. Unlike Generation Z, they are not considered digital natives. Who are the Millennials Despite not being digital natives, Millennials are considered to be a technology savvy generation and very connected. Millennials […]
Marketing for millennials is a different approach compared to other generations. Millennials were born between the years of 1981 and 1996. Unlike Generation Z, they are not considered digital natives. Who are the Millennials Despite not being digital natives, Millennials are considered to be a technology savvy generation and very connected. Millennials are connected through […]
Chances are you have seen or entered a giveaway on a social media platform. People share the prizes on their social media platforms, like the content and tag their friends in hopes of winning a product. Is this an effective marketing tactic? Short answer yes. Customers get excited about the opportunity to win […]
Instagram Stories are not a new way to share on the platform, but have been growing in popularity. Different components offered on the Instagram Story feature make stories stand apart from individual posts. Components on the Instagram Stories include interactive polls, attachments of links, question boxes, eye catching gifs and music. The proof of […]