Making Marketing More Personalized

Making Marketing More Personalized

As this world is only getting more and more high-tech, we need to make sure that we don’t lose the importance of human interaction and personalization — and that doesn’t just mean adding your customer’s name in your emails. What is personalized marketing? According to Constant Contact, personalization is a strategy that involves collecting data […]

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Who is Using What Social Media Platform – A demographic look.

The demographics of those using social platforms are essential to know for any marketing strategy.    Knowing who uses what platform helps to reach your specific audience in a more efficient way. As social media is changing constantly, it’s a good idea to frequently stay informed on statistics of each social platform to ensure your […]

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How Millennials are Responding to Marketing in the Wake of COVID-19

How Millennials are Responding to Marketing in the Wake of COVID-19

The outbreak of COVID-19 has undoubtedly caused a huge change in the world, creating a new normal for everyone, including businesses and consumers. From businesses staying closed to protect their employees, and customers to buying toilet paper to the point of it running out in every store in town, coronavirus has definitely made an impact. […]

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